As soon as you sign in to Facebook, you’ve accepted the new terms, which means Facebook will scan how you surf the internet (outside Facebook) and which mobile apps you use, in order to ‘target’ advertising in your feed.
Scarier still, if you tell Facebook where you are (by using the Nearby Friends feature in the app, for instance), the site will target recommendations of local bars and restaurants to you.
Facebook announced the measures months ago, but they have only come into force in Europe today. If you are logged in to Facebook on your phone, or in your internet browser, the network will automatically track sites you visit, what you do there, and what you do within apps on your phone.
Facebook offers a link to opt out of all targeted ad-tracking schemes, via an official site – but this relies on individual sites honouring the agreement not to track you and thus isn’t bulletproof.
Facebook now also offers a ‘Privacy Basics‘ page to help you keep track of the site’s privacy policies, and what adverts you see.
You can block some of this tracking using add-ons such as Adblock Plus – but the safest thing is to stay logged out of Facebook if you want to avoid being tracked. If you don’t, you will see adverts based on what you have done – which could cause embarassment later if you’re logged in and people happen to see a jarring advert.
Facebook does offer an Ad Preferences tool, which users can use to complain about targeted adverts – but only after they’ve seen them.
You can limit this sort of ad-tracking by cleaning out your browser’s cookies regularly, and by ensuring your privacy settings on Facebook are set to maximum, but if you’re worried, the safest thing is to not use Facebook. Measures such as using a browser’s ‘Do Not Track’ button have no effect – Facebook ignores this.
The new terms were supposed to launch on January 1, but were delayed after user complaints, according to a report from Adblock Plus. The new terms have been highly controversial in Germany – so the social network has included some exemptions for German users.
Sadly Ghanaian facebookers, these only apply in Germany.
10 most powerful women in Ghana today
Power comes with great responsibility and with a country like Ghana, this forms of responsibility is most unique and special especially when you are a woman.
With a new government in place and also the change in political power and other developments in the nation, we bring you the top ten all powerful women in Ghana today.
1. Sophia Akufo
Being the second female chief justice in Ghana, Madam Akufo comes up as the most powerful woman and legal brain in Ghana today as she heads the Supreme Court of Ghana thus ensuring that justice is respected in the country.
2. Charlotte Osei
She was one of the most powerful women in Ghana on YEN’s list in 2016 and still is! Madam Charlotte Osei, being the electoral commissioner has overseen one of Ghana’s knife-edged elections which saw Nana Addo Danquah-Akufo-Addo emerge as president of the 4th republic.
3. Rebecca Akufo-Addo
There’s no mention of Ghana’s powerful women without mentioning the name of the first lady, Rebecca Akufo-Addo. She indeed is the power behind the strength of president Nana Addo Danquah Akufo-Addo.
4. Samira Bawumia
Forget the fact that she is the second lady in Ghana as her vicarious campaign messages one way or the other saw the NPP got elected into power. Samira Bawumia knows Ghanaians best and reaches out to them with words.
5. Gloria Akufo
Being the attorney general and legal adviser to the president, Madam Gloria Akufo comes along as the best legal brain which prosecutes and processes major cases against government and the state. Without her, Ghana would be ripped by several legal battles. She has power, real power.
6. Shirley Ayorkor Botchwey
You can’t mention powerful women in Ghana without mentioning the name of the foreign affairs minister. This special minister is the representative of government the world over who makes sure that the foreign policy of Ghana is strictly adhered to.
7. Adwoa Sarfo
Graced with beauty in such a rigorous political atmosphere as Ghana, 35 year-old Adjoa Sarfo is definitely one of the most powerful women in Ghana today considering the fact that she is the only female deputy majority leader in Ghana’s political history.
8. Akumaa Mama Zimbi
You might wonder why we included the name of the sex goddess in Ghana but indeed most of Ghana’s youthful population will never survive with he sexual therapy of this media goddess. With her ‘Odo Ahomaso’ show which attracts millions of viewers countrywide, there is no doubt in our mind that she is an authority in her own right.
9. Barbara Mahama
Ghana came to a standstill when the mob of Major Mahama was announced. Though we still share in the pain of his killing, one person who stood out so strong and powerful is widow Barbara Mahama. Following her gruesome experience, there is no doubt that her words now could move mountains and even shift minds.
10. Ursula Owusu
She is the communications minister in Ghana and what this means is that she has control over what we hear and see and how we hear them. She regulates the media landscape and makes sure that we are never shortchanged or cheated.
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